urlik.app
EN
ENEnglishRUРусскийUKУкраїнськаESEspañolFRFrançaisDEDeutschPTPortuguêsZH中文ITItalianoPLPolskiHIहिन्दी
Log inStart free
urlik.app

Products

URL shortenerQR codeLink-in-bio pageTemp mailSend fileVideo downloaderPay-linkAgent ChatTrackerBulk shortener

Resources

PricingBlogAPIGlossaryComparisonUse casesStatusAbout
EN
ENEnglishRUРусскийUKУкраїнськаESEspañolFRFrançaisDEDeutschPTPortuguêsZH中文ITItalianoPLPolskiHIहिन्दी
Log inStart free
Definition

UTM parameters

UTM parameters are tags added to a URL (utm_source, utm_medium, utm_campaign, utm_term, utm_content) that tell analytics tools where a visit came from. They let you separate traffic from an email, an ad and a social post even when all point to the same page. Urlik can append UTM tags to any short link automatically so every campaign is measurable.

Try it on urlik
URL shortenerUse cases

Related terms

Click-through rate (CTR)Click-through rate is the share of people who click a link out of everyone who saw it, written as a percentage. It measures how compelling a link, ad or result is. Tracking clicks per short link — as Urlik does automatically — lets you compare CTR across channels and campaigns.URL shortenerA URL shortener turns a long web address into a compact link that redirects to the original. Shorteners save space, look cleaner in messages and social posts, and — when they log each visit — add click analytics the raw link never had. Urlik shortens links for free with custom aliases, expiry, passwords and per-link statistics.301 vs 302 redirectA 301 redirect is permanent: it tells browsers and search engines the destination has moved for good, and it passes almost all ranking signals to the new URL. A 302 redirect is temporary: the original stays canonical and signals are not fully transferred. For short links you usually want a 302 unless you are permanently retiring the old address, so the destination — not the short link — accumulates authority.Vanity URLA vanity URL is a short, human-readable custom link — like urlik.xyz/sale — chosen instead of a random code. Vanity links are easier to remember, safer-looking and reinforce a brand every time they are shared. Any Urlik link can use a custom alias to become a vanity URL.

From definition to a working link

Short links, QR codes, UTM tags and click analytics — everything from this glossary, ready to use for free.

Start for freePricing

What this page answers

  • what is UTM parameters
  • UTM parameters definition
  • UTM parameters explained
  • UTM parameters examples
  • link shortening term glossary
  • link shortening term explained simply
  • link shortening term for beginners
  • link shortening term with examples
  • link shortening term on urlik.app
  • link shortening term 2026
  • link shortening term in plain English
  • link shortening term in practice
Esc
↑↓navigate↵open